Network analytics is the process of examining data generated by computer networks to understand traffic, performance, usage patterns, and potential problems. It collects information such as connection activity, bandwidth consumption, device behavior, and network events, then uses analytical methods to identify patterns, unusual activity, bottlenecks, or performance changes. This helps organizations gain visibility into how their networks operate.
For example, an IT team can analyze network traffic to discover an unexpected increase in data transfers from a particular device and investigate its cause. This can help identify performance issues, security concerns, or inefficient resource usage. Network analytics is useful for monitoring infrastructure, troubleshooting, capacity planning, cybersecurity, performance optimization, and managing large enterprise networks.